APA Adoption Center
Brand Position & Pillars Targeted Financial Appeals Environmental Design
APA Adoption Center Read More »
Brand Position & Pillars Targeted Financial Appeals Environmental Design
APA Adoption Center Read More »
Second Century Streamlining Processes, Services, & Data Redefining the Future of Cyber Security Convergence of Intelligence & Operations
Booz Allen Hamilton Read More »
Logo Concepts The mark taking on a literal tree form was, well a natural. The ability to incorporate the “A” letter form made the mark that much more unique. Selected Logo The graphic, recognizable tree form was supplemented by a unique plaid pattern — a nostalgic throw-back to the plaids worn by lumberjacks. The contrast
A Complete Overhaul Redesigning the existing product binder had nowhere to go but up. The production and addition of the high-end product photography was critical in the design of the catalogue. It proved to be the differentiating element that appealed to our visual designer audience. The redesign of the product specification data made the piece
Original Cast Lighting Read More »
Delicate Print Design Execution The Digital Journal The digital Journal provides access to great content — anytime, anywhere, in portable, mobile-friendly format. View Online Version Here Visit Us
Messaging Map Sketch Initial Identity Options Logo Concepts Logo concept creative process explored both the sybolic and literal depiction of trees. A secondary theme (cremation) was explored but not pursued. The strongest of each tree depiction was selected for initial extension to color and treatments. A copy of the logo exploration work is below. Chosen
Cypress Pointe Cremation Read More »